Swarovski lights up Megeve Christmas tree

Luxury crystal maker Swarovski celebrated the opening of the winter season in Megeve this past weekend with the tree lighting ceremony in the Place des Alpes, Megeve’s famous central square. With the gorgeous spokesmodel Adriana Karembeu as the honorary guest of the evening, the star studded event took place under a blanket of fresh snow, as conditions verge on perfection for the start to ski season 2010/2011.

Megeve’s Swavroski Christmas tree is decked out with more than 3000 crystals, and measures 15 meters high. It is a must-see feature of Megeve’s winter wonderland. On display now until the middle of March 2011.